Best place to do startups, is Bangalore these days

Bangalore is the right place to do a startup, these days.

No no. It is not because this place is under the VC radar. Or because to find people with right skillset, you just need to chat up with a few strangers at the Big Bazaar.

It is because of the traffic. Bangalore traffic builds you to be a successful entrepreneur, so that you just can not fail.

As you are driving in the morning have you seen an opening no wider than just a few inches on either side of your car and have you just stayed safe? Of course not. You would never reach office at that rate. What do you do? Of course you edge in. 

You do what you have to do and let the Gods do what they have to do.

Bangalore traffic teaches you to trust in the higher powers and take risks. This is one of the best pre-requisites for being an entrepreneur. Isn't it?

But this is not all.

Have you noticed that no one honks in the traffic anymore. In fact, you can tell immediately that the newbie is from a smaller town, if you are unfortunate enough to find him honking behind you, while you wait for the light to turn green.

Guess why? Because Bangalore traffic also teaches you to focus on the essentials. You have learnt that honking does not help. When there is no where to go, no place to go. When you are truly jammed in, what use is a horn? Yes we are talking about each and every traffic light but then Bangalore traffic is here to teach you, not to amuse you.

Your friend from college calls you. Hey buddy, How are you? It has been ten years.  Lets meet today evening? You do a quick calculation. No this one is not going to be useful to me in my startup. And she is 5 kilometers away.  That means one hour going. One hour coming. Chuck it. And so you make your excuse. There you are! Bangalore traffic has once again taught you to prioritize and focus only on the essentials. A key skill for a budding entrepreneur, I would say.

Ok Stop! What is the most important thing to an entrepeneur? Why customers ofcourse. And what makes customers happy? When they find delight in small things. Can you give someone delight in small things, without having it experienced it yourself? Ofcourse not. Now cut to an empty stretch on a Bangalore road. Yes Yes such a thing does exist. What does it give you? Delight! So bangalore traffic teaches you to find delight in small things. This enables you to create delight for your customers, even in small things.

In case this sounds convoluted, don't worry too much about it. Purchase decisions are not much different either.

So you have been waiting in line for the light to turn green for the 5th time. Have you given up hope? No! Bangalore traffic also teaches you the virtues of patience, without having to go through a lifetime of hardship. At age 30, you can be seasoned enough to wait things out better than most 50 year olds anywhere else in the world - because the traffic here has painstakingly taught you patience!

I know you are probably wanting to get on to your knees and thank the traffic for all that it has to give to you, but there is a small problem. The doors from both sides are jammed in, with the bikes standing just next to you.

Better luck next time!

Post a Comment